This year was PACKED with so many milestones but one of our absolute favorites?!?! LAUNCHING IN WILLIAMS SONOMA!! It has been a bucket list goal for such a long time so bringing it to life this year was so incredibly rewarding. We worked with their brilliant team to create 4 unique + special designs that pull from both brands to create super durable, super awesome aprons!! Perfect for the home or pro chef! Check 'em out below! 

"With so much heritage, Williams Sonoma is always out there finding what's awesome yet timeless - the best of the best. Our partnership is about likeminded, hard working people and their culinary adventures. It represents what we are all about as a brand...and it's the only apron you will ever need." - Ellen, our Apron Boss Lady 

Did you think we were going to let our collaboration with William Sonoma happen without a party?! We're threw not one but THREE parties in LA and SF complete with #apronsquad chefs serving up food and drinks! Check out some of our favorite moments from these events! 

Beverly Hills Launch Party - November 12th 

Chef Tim Hollingsworth and his amazing team from Otium served up crispy French toast with pork belly and a croque madame topped with truffle and cured egg yolk. It easily could have been the best single bite of food we had all of 2017. Broken Shaker stirred up cocoa puff infused whiskey and citrus, Earl Grey cocktails. The best boozy bunch combination, trust us! 


San Francisco Launch Party - November 18th

We headed up north to WS headquarters to continue the month long celebration. Chef Brandon Jew from SF landmark Mister Jiu's demoed some of his famous Chinese food while Dandelion Chocolate served steaming hot cocoa and educated the squad how they source and make their chocolate. It was the perfect afternoon in the foggy city to celebrate with friends, family, chocolate and dumplings. 

Costa Mesa Launch Party - December 10th

 The final kickoff event! We partnered up with our friends at Puesto for an afternoon packed with homemade tortillas, tacos and chocolate mousse filled churros. Broken Shaker brought their A-game again with their incredible cocktail set-up complete with the infamous cocoa puff whiskey. We raised money for the Anaheim Ducks Foundation and the lucky winner got to walk out with a Vitamix! 

Check out our WS aprons in store and online here. 

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